Magnet digital agency

Search engine optimization

Outrank your competition with our professional SEO services

Is your website's organic traffic making you feel invisible? When your site isn’t optimized for search engines, there is a long list of competitors that will get seen before you. At Magnet, we shine the spotlight on your brand with professional search engine optimization that puts your business front and center for the right audience.
SEO 101

SEO 101

SEO: how does it work?

SEO (Search Engine Optimization) is the process of optimizing your website and its content to rank higher in search engine results pages (SERPs). The higher your website ranks, the more likely people are to find it and click through to it. Accomplishing this involves constantly changing and optimizing elements of your website to make it more appealing to search engines like Google, and to your users, as well.

So, how do search engines determine which pages rank highest? Well, search engines use complex algorithms to analyze websites and determine their relevance and authority on a particular topic. These algorithms take into account a wide variety of factors, including the website's content, structure, and links.

When all is said and done, search engines take into account more than 200 unique ranking factors when ranking a website.

However, most of those can be broken down into three distinct categories that make them a lot easier to understand.

Technical SEO

In the digital world, first impressions matter. A well-constructed site earns Google's favor, and our team of development experts and SEO specialists work in tandem to create a technically flawless site that captivates both users and search engines. This includes things like website speed and security, mobile friendliness, site architecture and structured data.

On-page SEO

To outshine your competition, your site's content must be infused with keywords and cover topics that resonate with your target audience. Our SEO specialists and content masters craft compelling and optimized content that helps your site stand out in search results while compelling your audience to take action.

Off-page SEO

Relationships are everything. While on-page SEO focuses on optimizing content and structure of your own site, off-page SEO is all about building your website's reputation outside of your own domain. Your SEO success hinges on the connections your site has with other reputable websites and directories, and our team helps you cultivate these valuable links - propelling your online presence to new heights.

First place search engine ranking with Magnet

The Magnet difference

Why our professional SEO services stand out

A human touch

We understand that behind every search query is a real person with unique needs and desires. Our approach to SEO combines human experience and intuition to craft content that genuinely resonates with your target audience.

Enhanced data analysis

Our team harnesses the power of advanced data analysis to identify trends and opportunities that drive measurable results. By continuously refining our strategies based on data insights, we ensure your business remains ahead of the curve.

User experience-focused content

We believe that a seamless user experience is key to fostering meaningful engagement. We place content quality and relevance at the forefront of our strategies, ensuring your message resonates and connects.

Google search ranking results
Boost your presence

Magnet’s professional SEO services

Optimizing your website for search engines can be a daunting task. That’s why our team of experts will work with you to develop a customized SEO strategy that will help you rank higher in search results, drive more traffic to your website, and ultimately - increase your revenue. 

Whether you're a small business looking to attract more local customers or a large enterprise aiming to dominate your industry, our professional SEO services can help you achieve your goals. 

Contact us today and let us help you take your online presence to the next level!

Schedule a consultation
Case studies

Examples of our work in search engine optimization

We combine classic design principles with modern technology to create websites and custom software with love.

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Other growth marketing solutions

We also provide other growth marketing services to help grow your traffic and revenue

Technologies

Open source tools that are carefully selected and meticulously perfected

We take pride in selecting and mastering the very best web technologies to build websites and web applications that not only scale and perform seamlessly but also enjoy a strong support network from a thriving community, as well as some other key factors that help your business grow into the future.

SEO FAQs

Some common things we get about SEO

How does a custom SEO agency measure the success of its strategies?

A custom SEO agency measures the success of its strategies using a variety of metrics such as keyword rankings, organic traffic, conversion rates, and ROI. They also use analytics tools to track performance and make data-driven decisions for continuous improvement. Discover how an agency measures and optimizes SEO success.

What are the steps involved in developing a custom SEO strategy?

Developing a custom SEO strategy involves several key steps, including business analysis, market and competitor research, keyword research, strategy formulation, implementation, and continuous monitoring and adjustment. Each step is critical to creating an effective and targeted SEO plan. Learn about the detailed process of developing a custom SEO strategy.

How does a custom SEO agency ensure its strategies align with a client's brand?

A custom SEO agency ensures alignment with a client's brand by understanding the brand’s voice, values, and positioning. This involves integrating SEO tactics with the brand’s overall marketing strategy to maintain consistency and authenticity. Learn about aligning SEO strategies with brand identity.

Can a custom SEO agency cater to businesses in specific industries?

Yes, a custom SEO agency can cater to businesses in specific industries by developing industry-specific strategies that address unique challenges and leverage industry-specific opportunities. This approach enhances relevance and effectiveness in SEO efforts. Discover the benefits of industry-specific SEO strategies.

What are the core services offered by a custom SEO agency?

Custom SEO agencies offer a range of services designed to improve a website’s search engine visibility and ranking. Key services include comprehensive keyword research to identify terms most relevant to the business, content strategy development for engaging and SEO-friendly content, on-page optimization to ensure the website meets all search engine standards, off-page optimization including quality link-building, and regular analytics monitoring to track performance and adjust strategies as needed.

At Magnet, our core services are not just about implementing SEO tactics; they are about integrating these tactics into a broader digital strategy that encompasses your brand’s voice and business objectives. We ensure each aspect of our SEO services is in harmony with your overall digital presence.

Learn more about our comprehensive SEO offerings on our SEO Services page.

How does a custom SEO agency identify a client's unique SEO needs?

A custom SEO agency identifies a client's unique SEO needs through comprehensive analysis, which includes understanding the client’s business model, industry trends, target audience, and competitive landscape. This approach ensures the development of a strategy that aligns with specific business objectives. Discover more about identifying unique SEO needs.

What types of businesses typically need a custom SEO agency?

Businesses with unique characteristics, such as niche markets, specialized products or services, or those in highly competitive industries, typically benefit from a custom SEO agency. These businesses require specific strategies that standard SEO cannot provide. Explore how custom SEO can cater to unique business needs.

Can you help with search engine optimization (SEO)?

Yes, absolutely. SEO is a critical aspect of our web design and development process. We follow best practices for on-page and technical SEO to ensure your site is easily discoverable by search engines. We also offer ongoing SEO services to help improve your rankings over time, which includes keyword research, content optimization, and link building.

What is your experience in the industry?

We have been in the web industry since our inception in London in 2004, working with clients ranging from small start-ups to large multinational corporations. Our team consists of professionals who bring together a wealth of experience in digital strategy, web design, development, and support. We've handled projects across various sectors, which gives us a broad perspective and understanding of different market dynamics.

Kind words
“Working with Magnet has been eye-opening. They helped refine our vision for the site, while also developing a remarkably creative and effective design that actually broadened the scope of what we hoped would be possible.  At every turn, their work was professional and exceptional.”

Matthew Fisher
Associate Professor
UCLA Department of Humanities