Case study

Florence Yalls
Building a vibrant and engaging Jamstack website for a local baseball team


The Florence Y'alls, a popular local baseball team based in Kentucky, approached us with the challenge of creating a vibrant and engaging website that would not only showcase their team spirit but also provide a seamless user experience for their fans. The website needed to include a Shopify store for merchandise and ticket sales, an API integration for division leaderboards, and a fully editable content management system built using configurable components.


We kicked off the project by thoroughly understanding the Florence Y'alls brand, their target audience, and the desired user experience. With this insight, we crafted a UI/UX design that embodied the team's energy and enthusiasm while ensuring a seamless and enjoyable browsing experience for fans.

Utilizing the Jamstack architecture, we developed a high-performance and secure website, incorporating static site generation and serverless functions for optimal performance and scalability. We integrated the website with Shopify, creating a seamless ecommerce experience for fans to purchase merchandise and tickets.

To provide real-time information on division leaderboards and other game data, we integrated the website with relevant APIs, ensuring fans always had access to the latest information.


We built a fully editable content management system using configurable components, allowing the Florence Y'alls team to manage and update their website with ease. The website featured upcoming game schedules, player rosters, and ticket purchasing options, catering to the needs of fans and providing an immersive online experience.

Throughout the development process, we collaborated closely with the Florence Y'alls team to ensure the website met their requirements and aligned with their brand vision.


The final result was a vibrant, engaging, and high-performance Jamstack website that captured the spirit of the Florence Y'alls and provided a seamless user experience for their fans. The integrated Shopify store for merchandise and ticket sales, along with real-time division leaderboards and customizable components, created a dynamic online presence that truly represented the team and its values.

The Florence Y'alls website not only strengthened their connection with their fan base but also elevated their online presence, contributing to the overall success and growth of the team.


We used the following technologies on this project to ensure reliability and performance at every step, accounting for future platform stability and developer support, uptime and reliability ratings and a host of other factors. Read more about the technologies

Kind words

"We had the pleasure of working with Magnet and have nothing but great things to say! They were able to take our ideas and bring them to life in a speedy manner and we absolutely love how the final product turned out. They are very responsive and extremely enjoyable to work with. We highly recommend to anyone considering their services!"

David Delbello

Managing Director

Florence Yalls