Expertise

Jamstack Development

Pioneering the Future of Web Development with Jamstack

A sample brand package visual by Magnet

What is Jamstack?

Jamstack is an innovative web development architecture that stands for JavaScript, APIs, and Markup. It is a modern approach to web development that focuses on pre-rendering static pages and content, leveraging client-side JavaScript and APIs to create dynamic interactions. The Jamstack architecture offers several advantages over traditional web development methods, including improved performance, enhanced security, and simplified deployment and scaling processes.

What are the core features of Jamstack?

  1. Pre-rendered Static Pages: Jamstack sites generate static pages during the build process, which can be easily cached and delivered through Content Delivery Networks (CDNs) for faster performance.
  2. Decoupled Architecture: Jamstack promotes a decoupled architecture, separating the front-end from the back-end through APIs. This allows developers to work independently on different parts of a project, improving the development process.
  3. Client-side JavaScript: Jamstack relies on client-side JavaScript to handle dynamic functionality and user interactions, reducing the need for server-side processing and improving overall site performance.
  4. API-driven Development: Jamstack sites leverage APIs to connect with various services and data sources, providing greater flexibility and modularity in web development projects.

How can Jamstack help your website?

  1. Faster Performance: By pre-rendering static pages and leveraging CDNs, Jamstack sites offer faster page load times, providing a better user experience and potentially improving search engine rankings.
  2. Enhanced Security: With the decoupled architecture, Jamstack reduces the attack surface by minimizing server-side code and database interactions, resulting in a more secure web application.
  3. Simplified Deployment and Scaling: Jamstack sites are easily deployed and scaled using static site hosting services and CDNs, reducing the complexity and cost associated with traditional web hosting.
  4. Improved Developer Experience: The decoupled and modular nature of Jamstack architecture allows developers to work on different parts of a project independently, using their preferred tools and frameworks, ultimately leading to a more efficient development process.

Popular alternatives to Jamstack

  1. Traditional Server-Side Rendering (SSR): Websites built using server-side technologies such as PHP, Ruby on Rails, or Python Django render pages on the server, which can result in slower performance and increased security vulnerabilities.
  2. Single Page Applications (SPAs): Web applications built using client-side JavaScript frameworks like React, Angular, or Vue.js without pre-rendering static content can suffer from slower initial load times and potentially lower search engine visibility.

Pros and Cons of Jamstack versus the main alternatives

Pros:

  • Improved performance through static content and CDN delivery.
  • Enhanced security due to the decoupled architecture and minimized server-side processing.
  • Simplified deployment and scaling processes, resulting in cost savings.
  • Better developer experience, allowing for greater flexibility and efficiency.

Cons:

  • Potential limitations in dynamic functionality compared to traditional server-side rendering approaches.
  • The need for developers to learn and adopt new tools and workflows associated with the Jamstack ecosystem.

Resources

Books on Jamstack Development

Modern Web Applications with Next.JS: Learn Advanced Techniques to Build and Deploy Modern, Scalable and Production Ready React Applications with Next.JS

Written by industry experts, this book delves into modern web development practices, focusing on how Jamstack can improve performance, security, and scalability.

The Jamstack Book: Beyond static sites with JavaScript, APIs, and markup

Offers insights into building websites with Jamstack, including detailed examples and best practices for leveraging headless CMS and APIs for dynamic, scalable sites.

Online Resources

Jamstack.org

The official Jamstack site provides a comprehensive introduction, best practices, and showcases of Jamstack projects. It's the starting point for understanding the principles and advantages of Jamstack development.

HeadlessCMS

A list of headless CMS options suitable for Jamstack sites

Jamstack Conferences

Conferences focusing on the latest in Jamstack development and technologies

Netlify Docs

Netlify is a key platform for deploying Jamstack sites, offering serverless functions, continuous deployment, and more. Their documentation covers everything from basic deployment to advanced features like split testing and edge handlers.

Vercel Documentation

Similar to Netlify, Vercel is another platform for deploying Jamstack and serverless applications, with a focus on Next.js. Their documentation is an excellent resource for learning about deploying and optimizing Jamstack applications.

Egghead.io Jamstack Courses

Egghead offers concise video tutorials on various Jamstack topics, from static site generators like Gatsby and Eleventy to using headless CMSs and serverless functions.

FreeCodeCamp

Provides comprehensive tutorials and projects on web development, including Jamstack technologies. Their YouTube channel also has video tutorials covering Jamstack projects.

Smashing Magazine Articles on Jamstack

Smashing Magazine frequently publishes articles and tutorials on Jamstack development, offering insights into best practices, tools, and workflows.

Next.js Documentation

Next.js supports static site generation and server-side rendering, making it a powerful tool for Jamstack development. Their documentation covers everything from setup to advanced features like API routes.

Nuxt.js Documentation

For Vue.js developers, Nuxt.js offers a framework for creating static and server-rendered applications, with extensive documentation on best practices and optimization techniques.

Sanity, Contentful, and Strapi

These headless CMS platforms offer rich documentation on integrating content management into Jamstack projects, providing dynamic content capabilities without sacrificing performance.

Technologies

Tools we use for
Jamstack Development

We take pride in selecting and mastering the very best web technologies to build websites and web applications that not only scale and perform seamlessly but also enjoy a strong support network from a thriving community, as well as some other key factors that help your business grow into the future.

Jamstack Development

FAQs

Common questions about

Jamstack Development

Who do you recommend for hosting?

There are different considerations depending on the type of technology used and what the intended scaling factors are. We generally have three types of host that we pick between:

For custom software and sites with advanced functionality we have used Digital Ocean for dedicated servers for many years and love their combination of reliability, modern server technology and great support when needed (although they're self managed).

For Nocode websites we like the Webflow platform which uses Amazon Web Services (AWS) as its hosting backbone.

For Jamstack websites we're big fans of Netlify and Vercel.

What is your experience in the industry?

We have been in the web industry since our inception in London in 2004, working with clients ranging from small start-ups to large multinational corporations. Our team consists of professionals who bring together a wealth of experience in digital strategy, web design, development, and support. We've handled projects across various sectors, which gives us a broad perspective and understanding of different market dynamics.

What platforms do you build websites on?

We favor three different frameworks for websites, depending on scope.

  • Webflow for marketing websites.
  • Shopify with Nuxt JS (jamstack) for e-commerce websites.
  • Laravel for web applications.

Beyond this, we've used WordPress and other frameworks for many years and we can adapt to your specific requirements, with the exception of .NET or Java development.

Expertise

Other ways we can help

API Development
Design - Integration - Management

Magnet excels in designing, integrating, and managing APIs, ensuring seamless communication between different software components and services to create robust and scalable web solutions.

Analytics
Data collection - Analysis - Insight generation

Our team specializes in gathering, analyzing, and interpreting data to generate actionable insights, helping clients make informed decisions and optimize their digital strategies effectively.

Artificial Intelligence
Machine learning - Data processing - Predictive modeling

We leverage the latest in artificial intelligence, including machine learning algorithms and predictive modeling, to develop intelligent solutions that anticipate user needs and improve decision-making processes.

Brand Strategy
Research - Positioning - Brand Development

Our approach to brand strategy involves comprehensive research and strategy, market positioning, and brand development, ensuring our clients stand out in their respective markets and resonate with their target audience.

Brand and Identity Design
Conceptualization - Visual Identity - Brand Consistency

We specialize in creating cohesive brand and identity designs, from conceptualization to the development of a compelling visual identity that maintains brand consistency across all platforms.

Content Management Systems
Customization - Integration - Content optimization

Magnet provides expert CMS solutions, offering customization, seamless integration, and content optimization to enable clients to manage and publish their content efficiently.

Conversion Rate Optimization
Insights | Optimization | A/B Testing

We leverage data-driven insights to systematically identity drop-off points and uncover opportunities for improvement.

Copywriting
Messaging Strategy - Writing - Brand Voice

Our copywriting expertise encompasses developing a strategic messaging strategy, crafting compelling content, and maintaining a consistent brand voice to engage and convert target audiences.

Design Systems
Components | UI/UX Standards | Documentation

We craft design systems with a methodical and user-centric approach, seeking to maximize cohesion and uniformity while allowing for creative freedom within brand standards.

Digital Strategy
Branding - Positioning - Content Marketing

We devise and implement comprehensive digital strategies, focusing on planning and execution, digital innovation, and market analysis to drive growth and enhance online presence.

Ecommerce Platforms
Platform Selection - Customization - Optimization

Magnet excels in selecting, customizing, and optimizing ecommerce platforms to create seamless shopping experiences, increase conversions, and drive sales.

Full Stack Engineering
Frontend - Backend - Systems

Our full stack engineering services encompass frontend and backend development, along with system integration, providing complete and efficient web solutions.

Graphics and Illustration
Concepts - Storytelling - Brand Alignment

We create unique graphics and illustrations, focusing on concept creation, visual storytelling, and brand alignment to visually communicate our clients' messages and values.

Growth Marketing
Strategy - Multichannel - A/B Testing

Magnet's growth marketing expertise includes formulating effective strategies, optimizing various channels, and analyzing performance to fuel sustainable growth and market expansion.

Infrastructure and DevOps
Systems Architecture - Automation - CI/CD

Our team specializes in infrastructure and DevOps, ensuring robust system architecture, streamlined deployment automation, and continuous integration for improved operational efficiency.

Local SEO
Local Visibility - Google Business Profile - Local Listings

Our tested strategies are designed to increase your visibility in specific geographic areas, making it easier for local customers to find and engage with your business.

Nocode Development
Marketing Sites - Integrations - Rapid Prototyping

We utilize nocode platforms for rapid solution design and prototyping, enabling quick iteration and deployment of web applications without traditional coding.

Off-Site SEO
Backlinks - Collaborations - Engagement

Off-site SEO is critical for establishing your site's authority and enhancing its position in search engine results. We employ a multifaceted approach that extends your digital footprint and builds your brand's credibility across the internet.

On-Site SEO
Content - User Experience - Internal Linking

At Magnet , our on-site SEO services are tailored to ensure your website's content and structure are optimized for both search engines and users.

Pay Per Click Advertising
Management - Bid Optimization - CRO

Magnet manages PPC campaigns with expertise in campaign management, bid optimization, and conversion tracking, ensuring high ROI and effective ad spend allocation.

Performance and Security
Optimization - Auditing - Risk Mitigation

Our focus on performance and security involves enhancing website speed, conducting thorough vulnerability assessments, and implementing measures to mitigate risks and protect against threats.

Technical SEO
Auditing - On-Page SEO - Optimization

We specialize in technical SEO, from comprehensive website audits and on-page optimization to implementing technical improvements, enhancing search engine visibility and user experience.

UI/UX Design
User Research - Interface Design - Usability Testing

At Magnet, our UI/UX design process involves in-depth user research, intuitive interface design, and rigorous usability testing to create user-centered designs that improve engagement and conversion rates.

Web Animation
Concepts - Motion design - Interactive animation

At Magnet, we bring digital experiences to life through concept development, motion design, and interactive animation, enhancing user engagement and conveying complex ideas in an intuitive manner.

Insights
Tips, tactics and useful insights

Every team member at Magnet web agency is passionate about learning, improving and sharing everything about their field of expertise.