A cutting-edge digital banking platform for a century-old institutionA cutting-edge digital banking platform for a century-old institutionA cutting-edge digital banking platform for a century-old institution
Case Studies

Windward Bank

A cutting-edge digital banking platform for a century-old institution

Marketing website

Assignment

Windward Bank, backed by a 115-year-old parent institution, sought to launch a modern digital banking platform that would blend cutting-edge innovation with over a century of trusted banking experience. The challenge was to create a seamless, user-friendly digital experience that would attract tech-savvy customers while maintaining the security and reliability expected from an established financial institution.

Scope

  • UI/UX Design
  • Full-Stack Development
  • Security Implementation
  • SEO/SEM Services
  • Mobile App Development
  • Integration with Legacy Systems

Approach

Our team began by conducting a comprehensive analysis of Windward Bank's existing systems, customer needs, and industry best practices. We focused on creating a digital platform that would not only meet current banking standards but also set new benchmarks for user experience and security in the financial sector.

Key aspects of our approach included:

  1. Designing an intuitive, responsive interface that would cater to both tech-savvy users and those transitioning from traditional banking.
  2. Implementing robust security measures, including multi-factor authentication and state-of-the-art encryption protocols.
  3. Developing a scalable architecture that could handle high-volume transactions and integrate seamlessly with existing banking infrastructure.
  4. Creating a mobile app that would provide full banking functionality on-the-go, aligning with the increasing trend of mobile banking.
  5. Ensuring compliance with all relevant financial regulations and security standards, including FDIC and DIF insurance requirements.

Implementation

Our development team utilized a modern tech stack to build a high-performance, secure digital banking platform. We employed a microservices architecture to ensure scalability and ease of future upgrades. Key implementation aspects included:

  • Leveraging Webflow and Hubspotfor the frontend to create a dynamic and responsive user interface.
  • Integrating with third-party services for enhanced functionality.
  • Implementing a robust API layer to facilitate seamless communication between the frontend, backend, and third-party services.
  • Utilizing AWS for cloud hosting, ensuring high availability and scalability.
  • Implementing continuous integration and deployment (CI/CD) pipelines to streamline updates and maintain code quality.

Throughout the development process, we maintained open lines of communication with Windward Bank's team, conducting regular sprint reviews and incorporating feedback to ensure the platform met their specific requirements and aligned with their brand vision.

Outcome

The launch of Windward Bank's digital platform has been a resounding success, positioning them at the forefront of digital banking innovation. Key achievements include:

  • A 500% increase in new account openings within the first month of launch.
  • A 95% customer satisfaction rate, based on post-launch surveys.

Kind words

Windward Bank

Work

Browse more of our case studies

A better sales website for a charitable printing company
Print Your Cause
Marketing website
An eyesight charity foundation website for a global eyewear brand
Luxottica
Marketing website
A beautiful, engaging e-commerce experience for a popular board game company
Board Game Tables
Ecommerce website
Building a vibrant and engaging Jamstack website for a local baseball team
Florence Yalls
Marketing website
A multi-league recreational sports platform for Gotham Soccer
Gotham Soccer
Ecommerce website
Seamless automotive ecommerce for a Nasdaq traded corporation
CVG
Ecommerce website
A premium digital presence for Cincinnati's premier BMW M-series specialists
Enthusiast Auto
Ecommerce website
A 200% ROI just 3 days after website relaunch
Commonwealth Inc
Marketing website
An engaging visual rebrand for a leading Cincinnati based research company
Directions Group
Marketing website
A bespoke auction platform for a thoroughbred horse trading startup
Wanamakers
Ecommerce website
Revitalizing a household brand's digital presence
O'Keeffe's
Ecommerce website
An electrifying new brand and website for a cutting-edge electrical automotive company
Voltic
Marketing website
An artistic therapy brand and web application for processing and integrating emotions
Process Quickly
Custom software
An exciting visual experience with integrated memberships for a startup BJJ gym
Bendu Academy
Ecommerce website
A fresh look for an established Cincinnati law firm
Katz Teller
Marketing website
Annotations and assignment software for the humanities classroom
UCLA
Custom software
A franchise website platform for a professional services company
TruBlue House Care
Marketing website
Exciting organic curves and shapes for a growing grocery delivery company
The Grocery Runners
Marketing website
A modern interface redesign for America's open legal research platform
Court Listener
Custom software

Solutions

Value driven focus with groundbreaking results

Over our two-decade history we've delivered exceptional sales performance, and earned a great amount of trust, by following a battle-proven playbook for generating new prospects at scale using a combination of the solutions below.

Websites by Magnet

Marketing Websites

Optimize for the right eyeballs with an engaging experience.

We craft websites that are value oriented, engaging to the reader, using carefully drafted SEO-optimized writing, designed to be responsive and accessible across platforms, developed with best-in-class code, performance and security baked in, future-proof and easy to manage.

Ecommerce by Magnet

Ecommerce Websites

Build a finely tuned internet selling machine on best-in-class tech.

Selling online is all about understanding your customers - who they are, what they care about and how your products solve a problem for them. We are super-nerds for website analytics and data, and utilize tools like surveys, A/B testing, heatmaps and customer funnels to craft ecommerce solutions that convert haphazard browsers into brand loyalists.

SEO services by Magnet

Search Optimization

Proven SEO tactics and content marketing strategies lower CAC.

One… two… three, ready or not, a new website just went online! Google estimates there are more than one-billion websites and that a new one is created every three seconds. The only way to stand out from all of that noise is to have a search engine optimization strategy that makes your website king of the SERPs (Search Engine Result Pages).

Growth Marketing solutions by Magnet

Paid Advertising

Creative messaging with precision targeting for better sales velocity.

For your audience to hear your signal above the noise we use Search Engine Optimization (SEO), Search Engine Marketing (SMM), Pay-Per Click campaigns (PPC) and Social Media Management (SMM) expertise and some powerful tactics. Paired with a strong brand and beautiful website, growth marketing is how you make sure your business will party on for years to come.