Approach

All things considered from strategy to code

We are your full-service digital marketing partner, committed to getting it right, in every detail, every time. To do this, we embrace a holistic approach, rooted in purposeful strategy and advanced through expert website design, meticulous engineering and strategic marketing.

Accessible

We believe in contributing to an inclusive internet that is available to everyone. We consider accessibility throughout the website design process and can help you achieve ADA, WCAG, or your own standards of compliance.

Performant

Optimal performance should go without saying. We optimize your website at every turn, ensuring that the code, content and all design decisions have a positive impact on performance, user experience and SEO.

Secure

Our web agency ensures the security of your site with encryption, multi-factor authentication, backup and restoration, regularly scheduled audits, updates and well-tested code.

Optimized

A web agency’s SEO strategy can make or break you. When you work with us, you can rest easy knowing that your website will be optimized for your customers with your bottom line in mind.

Supported

Working with a full service digital marketing agency means you have support every step of the way. We’ve made sure that our training, documentation, reporting and ongoing support give you everything you need for success, including peace of mind.

Insightful

With analytics, real-time statistics, A/B testing and research into your industry and audience, we eliminate guesswork by creating a data-driven strategy that drives our process from start to finish.
Accessible
Performant
Supported
Secure
Optimized
Insightful

Accessible

We design and build every website with accessibility baked in, ensuring your digital experience is usable, compliant, and welcoming to every visitor. This reduces friction, supports SEO, improves conversions, and protects your organization from unnecessary risk—while signaling that your brand takes inclusivity seriously.

Deliverables:

  • ADA/WCAG-aligned UX and UI
  • Accessible component patterns (buttons, navigation, forms)
  • Semantic, screen-reader-friendly markup
  • Keyboard navigation and focus states
  • Contrast, readability, and motion-reduction adjustments
  • Compliance review and recommendations

Performant

A high-performance website loads instantly, responds smoothly, and never gets in the way of the user. By optimizing code, images, and infrastructure from the ground up, we ensure your site meets modern Web Vitals standards—boosting SEO, reducing bounce rate, and strengthening the credibility of your brand.

Deliverables:

  • Core Web Vitals optimization
  • Image compression and next-gen formats
  • Code, script, and CSS minimization
  • Caching and CDN configuration
  • Performance monitoring and reporting
  • Speed-focused UX recommendations

Supported

We remain an active partner long after launch. Our team provides guidance, updates, documentation, and ongoing improvements so your website continues to operate reliably and evolve with your business needs—without creating extra work for your internal team.

Deliverables:

  • Dedicated project support channel
  • Monthly check-ins and priority updates
  • Issue monitoring and quick resolution
  • Documentation for workflows and components
  • Analytics and performance review
  • Roadmap planning for future improvements

Secure

Security is foundational. We protect your website and data through best-practice hosting, encryption, permissions, and ongoing monitoring. This ensures your users’ trust is never compromised and your business remains protected as traffic and operational demands grow.

Deliverables:

  • SSL, HTTPS, and encryption setup
  • Role-based access and MFA setup
  • Regular security patches and updates
  • Server, DNS, and hosting hardening
  • Malware and vulnerability monitoring
  • Backup management and recovery plan

Optimized

Your website should actively support growth, not simply exist. We optimize content, structure, and technical foundations so search engines understand your site, users find what they need faster, and conversion paths perform more efficiently across all traffic sources.

Deliverables:

  • Technical SEO enhancements
  • Metadata, schema, and URL improvements
  • Internal linking and content structure refinement
  • Conversion path and CTA optimization
  • Keyword and SERP performance monitoring
  • CRO recommendations and reporting

Insightful

We make decisions based on data, not guesswork. By combining analytics, user behavior insights, and testing, we clarify what’s working, what’s not, and where the next opportunities lie—creating a smarter, more predictable digital engine.

Deliverables:

  • Analytics setup and dashboarding
  • Event tracking and funnel measurement
  • A/B and multivariate testing
  • Behavioral heatmaps and click analysis
  • Insight reports and actionable recommendations
  • Quarterly strategic review
"The team at Magnet is incredible! My partners and I found them online after extensive research. I’m so glad we decided to go with them. They’re extremely professional and dedicated to their jobs. I would highly recommend them to anyone."

Liza Hendriks
Inglis Digital USA

Process

Our process for designing and building websites at Magnet

Complexity without confusion

As a full service web agency, our core services are highly clean-cut and focused on the things we do best: helping businesses succeed through masterful marketing strategy, search engine optimization (SEO), data-backed UI/UX design, cutting-edge technology, and lasting support.

Strategy

Our process begins with developing a comprehensive strategy that aligns with your goals through thorough discovery, research, value proposition design, brand strategy, content planning finally production planning.

Creative

Our creative team crafts a beautiful design that conveys your unique value proposition and drives results by creating an intuitive and engaging user experience.

Implementation

Our world-class development team then meticulously bring the design to life, ensuring the website is fully functional, responsive across breakpoints, and highly optimized for search engines, conducting thorough testing throughout production to ensure accuracy.

Delivery

In the final phase, we conduct extensive usability testing and performance benchmarking to ensure the final product is as close to perfect as possible. We produce documentation and video training resources to ensure your team are empowered to use and adapt the website as needed into the future.

Technologies

Open source tools that are carefully selected and meticulously perfected

We take pride in selecting and mastering the very best web technologies to build websites and web applications that not only scale and perform seamlessly but also enjoy a strong support network from a thriving community, as well as some other key factors that help your business grow into the future.

Next JS
Webflow
Laravel
Wordpress
Shopify
"We have a much more targeted Google Ads campaign now and a better landing page, and we are starting to get significant and quality leads from our website. Magnet are agile, flexible, have a positive attitude, and provide guidance every step of the way."

Minja Zahirovic
Commercial Vehicle Group