Insights

Tactics, guides and deep dives

Every team member at Magnet web agency is passionate about learning, sharing, and continually improving their understanding of our digital world. Check out articles, written by our team, for thoughts about topics ranging from SEO to UI/UX, growth marketing, design concepts, AI, technology, the future of the web, and more.
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Mastering content marketing: communicate to influence and drive conversions | Magnet
Sarah Littlefield
Jun 13, 2024

When done right, the copy on your website can inspire your audience to take action. This blog explores the power of authenticity, preparation, self-awareness, and the courage to break free from the status quo in writing to help you reach your audience and convert them.

How to Engage Customers With Voice Search | Magnet
Sarah Littlefield
Sep 14, 2024

In recent years, we’ve begun to witness significant advancements in voice search technology. No longer were we constrained to shouting out keywords and hoping for the best; instead, we can now articulate more complex inquiries and ideas. This transformation was made possible by the evolution of speech recognition technology in conjunction with AI, taking us beyond the limitations of basic keyword recognition.

Unlock Speed and Consistency with Webflow’s Page Templates
Mike Heggie
Sep 14, 2024

Webflow’s new page templates feature is a game-changer, designed to help marketing teams and designers create brand-consistent pages faster than ever. This article explores the myriad benefits of Webflow’s page templates, focusing on their impact on marketing teams, designers, and overall site ownership.

March 2024 Google Core Update Explained | Magnet
Sarah Littlefield
May 26, 2024

On March 5, 2024, Google announced its latest core update, aimed at reshaping SERPs (Search Engine Result Pages), with particular attention placed on spam and the growing impact of AI on content development. 

Semantic Search: The Future of Web Browsing | Magnet
Reisto Belovich
June 24, 2024
PPC Loves AI: Profitable Performance Max Campaigns | Magnet
Reisto Belovich
June 24, 2024
Unraveling the Mysteries of Website Accessibility in 2024
Sarah Littlefield
June 13, 2024
Streamline Design Handoffs with Figma's Dev Mode | Magnet
Irakli Lolashvili
September 14, 2024
Google's updates to Performance Max for January 2024
Sarah Littlefield
June 24, 2024
3 Steps You Should Know to Master Keyword Research | Magnet
Reisto Belovich
February 9, 2024
Avoid These 5 Costly Website Mistakes | Magnet
Andrew Gaynor
March 1, 2024
Mastering Gestalt Principles in UX Design for Seamless User Experiences
Mike Heggie
October 8, 2024
Guide to Choosing the Best Ecommerce Platform | Magnet
Sarah Littlefield
February 9, 2024
What is Technical SEO? | Magnet
Reisto Belovich
February 9, 2024
How to Format, Optimize & Switch Images on Webflow | Magnet
Andrew Gaynor
March 25, 2024
Exploring the Future of HCI and UI Design | Magnet
Gavin Hall
March 1, 2024
Mastering Website KPIs: The Blueprint for Digital Success
Sarah Littlefield
March 18, 2024
Fresh Webflow updates for 2024
Mike Heggie
September 14, 2024
Empathy in Design: Enhancing Your Creative Process | Magnet
Irakli Lolashvili
September 14, 2024
Leveraging Analytics for Content Marketing Success | Magnet
Reisto Belovich
March 1, 2024
How to Get Your Conversion Metrics Right in Performance Max
Reisto Belovich
June 24, 2024
How Local SEO Can Boost Your Revenue | Magnet
Reisto Belovich
February 9, 2024
Master Your Business with the Business Model Canvas | Magnet
Gavin Hall
March 1, 2024