Red Lark

Powerful ecommerce for a boutique homegoods store

Red Lark's ecommerce experience brings the ambiance of the thriving neighborhood boutique into homes around the world, thanks to thoughtful design and the power of Woocommerce.

Strategy

Red Lark was an empty white space when Bridget approached us to create a brand identity and website with an ecommerce solution that fit the personality of her brand, all while increasing her SEO.

Red Lark design
Red Lark design

We employed the following services:

Strategy

  • Digital strategy
  • Analytics and research
  • Brand Strategy
  • Content Strategy

Creative

  • Branding
  • Signage
  • Content creation
  • UX - Experience design
  • UI - Interface design
  • Behavioral design

Engineering

  • Full-stack development
  • CMS integrations
  • Ecommerce
  • Systems architecture
  • DevOps
  • Performance and security

Support

  • Training
  • Monitoring
  • Analytics and insights
  • Feature rollouts
  • Hosting

Prototyping

Bridget wanted a brand that represented her boutique's namesake: the Red Lark. Working closely with her, we created a brand with custom illustrations, elegant fonts and colors, and warm, inviting content and design.

Red Lark logo iterations Red Lark logo iterations Red Lark colors Red Lark colors Red Lark typography Red Lark icons

We sought to create a brand that exemplified the sophisticated, feminine air that Bridget envisioned while representing the boutique's namesake: the red lark. The primary creative direction from Bridget was to combine the soft natural textures of the porcelain and stone items in her store with classic print design cues and typography. Working closely with her, we created a brand with custom illustrations, elegant fonts and colors, and content and design with warmth.

Red Lark designs Red Lark designs
Red Lark designs
Red Lark designs
Red Lark designs

Throughout the prototyping process, we collaborated in Figma on designs for branding, print materials, signage, the website design and more. We love working with Figma because it gives us full design transparency with our clients, bringing everyone into the design process early on, while creating a collaborative environment that benefits everyone.

Red Lark designs

Implementation

We created a custom Wordpress website for Red Lark, powered by Woocommerce for the ecommerce portion of her store. The CMS is easy to use, and allows Bridget and her team to update the content on her website on their own. The site was developed to be fast, powerful, inviting and elegant.

WordPress
WordPress
Tailwind
Tailwind
HTML5
HTML5
CSS
CSS

Outcome

Red Lark is a successful business in Denver, attracting guests and hosting events for the community. The ecommerce site is powerful and gives guests the same warmth that they experience in-store.

"It was a pleasure working with Magnet Co. Gavin and Sarah took the time to explore all of my ideas and listen to my vision. They gracefully handled changes and took the time to guide me in a creative direction. I love how our website turned out and I will recommend their services."

Bridget Mitchell, Red Lark Owner Bridget Mitchell, Red Lark Owner

Clients

We have had the privilege of working with large and small companies from around the world, spanning education, philanthropy, travel and tourism, retail, entertainment, professional services and the sciences.

McGraw Hill Education
McGraw Hill
Ford Asia
Ford
Ikea
Ikea
HGTV
HGTV
Gotham
Gotham
Expedia
Expedia
Cox
Cox
Explore
Explore
directv
Directv
Ebookers
Ebookers
AOL
AOL
nashville
Nashville Airport
Ovation
Ovation