Custom Software Development
Tailored solutions that fit like a glove
At Magnet, we take pride in being a top-tier custom software development company, crafting bespoke solutions that work seamlessly with your existing systems and help you overcome obstacles and achieve your goals.

Liza Hendriks
Inglis Digital USA
What's in the box

We make best-in-class custom software
Whether its education technology used by UCLA and McGraw Hill, to complex document management software for Ikea, or live bidding auction software for a startup, we have the boots on the ground experience that makes us the ideal choice for your next big idea.
We create visual representations of your software's layout and structure to ensure clarity and efficiency in the development process.
We prioritize user satisfaction and design software solutions with the end-user in mind - creating intuitive, enjoyable, and efficient experiences.
We like to plan for the future. Our custom software solutions are designed to grow alongside your business, ensuring that they remain effective as your needs evolve over time.
We are all obsessed with the latest software and hardware advancement. So it's easy for us to make sure that your software stays fresh and innovative.
Custom software Expertise
API Development
Magnet excels in designing, integrating, and managing APIs, ensuring seamless communication between different software components and services to create robust and scalable web solutions.
Artificial Intelligence
We leverage the latest in artificial intelligence, including machine learning algorithms and predictive modeling, to develop intelligent solutions that anticipate user needs and improve decision-making processes.
Content Management Systems
Magnet provides expert CMS solutions, offering customization, seamless integration, and content optimization to enable clients to manage and publish their content efficiently.
Digital Strategy
We devise and implement comprehensive digital strategies, focusing on planning and execution, digital innovation, and market analysis to drive growth and enhance online presence.
Full Stack Engineering
Our full stack engineering services encompass frontend and backend development, along with system integration, providing complete and efficient web solutions.
Infrastructure and DevOps
Our team specializes in infrastructure and DevOps, ensuring robust system architecture, streamlined deployment automation, and continuous integration for improved operational efficiency.
Performance and Security
Our focus on performance and security involves enhancing website speed, conducting thorough vulnerability assessments, and implementing measures to mitigate risks and protect against threats.
UI/UX Design
At Magnet, our UI/UX design process involves in-depth user research, intuitive interface design, and rigorous usability testing to create user-centered designs that improve engagement and conversion rates.
The Magnet difference

Why our custom software development services stand out
We understand that behind every website interaction is a real person with unique needs and desires. Our approach to website design and development combines human experience and intuition to craft a cohesive website that resonates with your target audience.
In the digital world, intuition is not enough. Our approach to website design and development is backed by data-driven insights. We analyze market trends, customer behavior, and competitor strategies to build a website that not only looks good but also performs well in your specific market.
If you're throwing a generic solution at a unique problem, it's obviously not going to end well.
Magnet offers an extensive range of website design and development services and solutions tailored to your unique requirements.
The digital landscape is ever-changing, and so are the ways in which websites engage with their audience. We don’t just build your website; we evolve with you. Our team stays ahead of the curve, ensuring your website remains relevant and impactful in an ever-evolving digital world.
Custom software development services that fit your business
One of the biggest perks of working with us, is our team of development specialists are masters of both front-end and back-end development.
Rather than undergoing those dreadful communication silos between different teams, we are able to create software solutions for your business from beginning to end.
Understanding your business and its unique needs is at the heart of our process. We identify opportunities and challenges for software development and create a tailored plan to address them.
Our team creates a blueprint for your software solution, defining project milestones, timeline, and budget to ensure a smooth and efficient development process.
Our expert developers use the latest technologies to build your software, ensuring seamless integration with your existing systems and a flawless user experience.
We conduct rigorous and meticulous testing to make sure that all software functions are performing correctly and efficiently - maintaining the highest standards of quality.
Once your software is ready, we launch it and provide ongoing support, monitoring performance and making necessary updates to ensure its continued success.


Matthew Fisher
UCLA Department of Humanities
Protocol
Our 360-degree approach to custom software development
We pride ourselves on our expertise in custom software design and development, building web applications with a focus on executing every part of the production with care and precision. From strategy to creative to implementation and ongoing testing, we ensure your web application is fast, secure and optimized at every level for growth.
Accessible
Performant
Secure
Insightful
Optimized
Supported
Some common questions about website design and development
We favor three different frameworks for websites, depending on scope.
- Webflow for marketing websites.
- Shopify with Nuxt JS (jamstack) for e-commerce websites.
- Laravel for web applications.
Beyond this, we've used WordPress and other frameworks for many years and we can adapt to your specific requirements, with the exception of .NET or Java development.
We have been in the web industry since our inception in London in 2004, working with clients ranging from small start-ups to large multinational corporations. Our team consists of professionals who bring together a wealth of experience in digital strategy, web design, development, and support. We've handled projects across various sectors, which gives us a broad perspective and understanding of different market dynamics.
Our approach is user-centric and data-driven. We begin by understanding your business goals, your audience, and your competition. We then create a design that is not only visually appealing but also enhances user experience and engagement. Our development process is agile, allowing for flexibility and iterative improvement. We focus on creating websites that are responsive, fast, and search engine friendly.
There are different considerations depending on the type of technology used and what the intended scaling factors are. We generally have three types of host that we pick between:
For custom software and sites with advanced functionality we have used Digital Ocean for dedicated servers for many years and love their combination of reliability, modern server technology and great support when needed (although they're self managed).
For Nocode websites we like the Webflow platform which uses Amazon Web Services (AWS) as its hosting backbone.
Creating a successful eCommerce website involves a wide array of deep considerations. At Magnet, we understand that the success of an eCommerce site is influenced by a combination of critical factors, each contributing to the overall user satisfaction, engagement, and sales conversion rates.
At Magnet, our team comprises a diverse array of developers, each specializing in different areas of technology and software development. This variety ensures we can tackle a wide range of projects, from web and mobile applications to complex system integrations and data analytics solutions.
From identifying your target marketing to segmentation and feedback loops, we continually optimize audience targeting.
To lead in a digital-first world, you need more than code. You need a team of experts in UX, engineering, architecture, and strategy—aligned from day one. That’s where we come in. Our on-demand software team builds custom platforms designed to scale, streamline operations, and create seamless user experiences. Every feature. Every flow. Every performance gain—engineered for impact.











Sam Elhag
McGraw Hill Education

Marketing Websites
Optimize for the right eyeballs with an engaging experience.
We craft websites that are value oriented, engaging to the reader, using carefully drafted SEO-optimized writing, designed to be responsive and accessible across platforms, developed with best-in-class code, performance and security baked in, future-proof and easy to manage.

Ecommerce Websites
Build a finely tuned internet selling machine on best-in-class tech.
Selling online is all about understanding your customers - who they are, what they care about and how your products solve a problem for them. We are super-nerds for website analytics and data, and utilize tools like surveys, A/B testing, heatmaps and customer funnels to craft ecommerce solutions that convert haphazard browsers into brand loyalists.
Search Optimization
Proven SEO tactics and content marketing strategies lower CAC.
One… two… three, ready or not, a new website just went online! Google estimates there are more than one-billion websites and that a new one is created every three seconds. The only way to stand out from all of that noise is to have a search engine optimization strategy that makes your website king of the SERPs (Search Engine Result Pages).

Paid Advertising
Creative messaging with precision targeting for better sales velocity.
For your audience to hear your signal above the noise we use Search Engine Optimization (SEO), Search Engine Marketing (SMM), Pay-Per Click campaigns (PPC) and Social Media Management (SMM) expertise and some powerful tactics. Paired with a strong brand and beautiful website, growth marketing is how you make sure your business will party on for years to come.