Answers

Which technical SEO tools do you use and why?

We employ a comprehensive toolkit that combines industry-standard solutions with specialized systems for advanced technical analysis:

Crawling & Analysis Tools

  • Screaming Frog: Provides detailed crawl data and technical issue identification with highly customizable settings for specific technical requirements.
  • SEMrush: Offers enterprise-scale crawling capabilities for large websites with millions of pages, providing comprehensive technical analysis.
  • Ubersuggest: Delivers unique visualization of technical relationships, revealing structural issues in a more client-friendly manner.
  • Custom Python Crawlers: Our specialists develop purpose-built crawlers for unique technical environments or specific analysis requirements.

Performance Measurement

  • Google PageSpeed Insights: Provides Core Web Vitals assessment using both lab and field data to identify performance issues.
  • WebPageTest: Enables detailed performance analysis under various device and connection conditions for comprehensive speed optimization.
  • Lighthouse: Offers holistic performance, accessibility, and best practice evaluation for complete technical assessment.
  • Chrome DevTools: Allows in-depth analysis of rendering, network performance, and JavaScript execution for advanced troubleshooting.

Schema & Structured Data

  • Schema Markup Validator: Ensures technical accuracy of structured data implementation.
  • Rich Results Test: Validates eligibility for enhanced search features through proper technical implementation.
  • Schema Builder Tools: Facilitate complex structured data creation for technical teams.

These tools provide both broad technical coverage and specialized capability for specific technical challenges. By combining multiple systems with expert interpretation, we identify subtle technical patterns and opportunities that standard analysis would miss.

The specific tools deployed for your project depend on your particular technical environment, site scale, and specific challenges. Our technical team selects the most appropriate toolkit based on initial assessment of your requirements.

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