Answers
How do you handle non-Google search engines like Baidu, Yandex, or Naver?
Each major regional search engine requires specific strategies:
- Baidu (China): Requires hosting in China with an ICP license, specialized meta tags, and content that complies with government regulations
- Yandex (Russia): Places higher value on user behavior signals and requires unique technical implementations
- Naver (Korea): Heavily favors local content and often requires specialized content formats
We maintain dedicated specialists for each major search engine and stay current on their evolving requirements and algorithms.